Corporate Social Responsibility

18 Mar

Case Study:

M/s Sun Shine is in the manufacturing of best quality ISO certified Solar Panels. The company is known for the durable solar panels having best features. The government provides subsidy to the customers buying solar panels under the Jawaharlal Nehru National Solar Mission in the country. The company has been doing well consistently over the period of years. The awareness for usage of Solar as a source of energy is increasing day by day. The company sells solar panels at the lowest possible price. The company’s vision is to light every house in the rural India.

Q1. The company wants to sell Solar Panels in Sri Lanka and Bangladesh as a part of “Go Global” Initiative. Explain the benefits and demerits of Globalization for M/s Sun Shine.

Q2. The company plans to do CSR activity in rural India and hires you as a consultant to advice the organization for at least five CSR activities. Which one activity among the suggested five activities you would select for M/s Sun Shine. Explain the same with reason.

Q3. From the case above:

a) Assume you plan to implement one of the CSR activity, explain the process that you would follow for its implementation in the organization.

b) Explain any three voluntary codes in CSR that you would apply for the organization.

Explain the benefits of the same for M/s Sun Shine.

Business Economics

18 Mar

1. State how the ordinal utility approach to consumer behaviour is different from the cardinal utility approach by Marshall. In the context of indifference curve (IC) technique using ordinal utility approach, explain whether following two statements are true. – “IC slopes downwards because if the quantity of one product is reduced, the quantity of other product must also be decreased” and “Slope of indifference curve indicates the rate at which individuals are ready to substitute one commodity by the other”. Substantiate your view on each of the statements separately.

2. With the help of the concept of production function, explain the difference between Law of Variable Proportions and Law of Returns to Scale. Elaborate your answer by citing real world examples.

3. a) Discuss product differentiation as an important feature of Monopolistically Competitive market. Explain the statement “Price flexibility under monopolistic competition depends on the degree of product differentiation”, by referring to the case of any FMCG industry.

3. b) PepsiCo has been a leader in soft drink industry. But over years, it has diversified in various snack foods. Over half of its current profits come from non-soft drink products. What, in your opinion, is the economic principle behind it?

Business Communication and Etiquette

18 Mar

Q 1) The sales professionals of your organization are impatient and unwilling to listen to their clients. What is the importance of listening? How can you help them develop listening as a behavior? What is the one advice that you would like to give them to improve their trait.

Q 2) As a manager of a growing organization, it is your responsibility to set a high benchmark for ethical communication for your team members. Elaborate on ethical communication and its importance. What key areas would you focus on to ensure the same?

Q 3) The sales team of Zenith Global has a proven track record of success with customers when it comes to giving a presentation or participating in meetings. Despite this the conversions of prospects into customers has been surprisingly low. On deeper analysis it was found that the team struggled with their written communication. Every meeting / sales presentation needs to be followed up with a sales letter to clinch the deal.

a) What should the team bear in mind while writing letters to clients they have interacted with in the past and who have shown interest in their offerings?

b) What approach would work best to convert a neutral customer who is not aware about your products or offerings?

MBA-Essay Writing

23 Feb

Business Models
Blue Ocean Strategy
Competition & Strategy ⁄ Competitive Strategies
Core Competency & Competitive Advantage
Corporate Strategy
Corporate Transformation
Diversification Strategies
Going Global & Managing Global Businesses
Growth Strategies
Industry Analysis
Managing In Troubled Times Managing a Crisis
Market Entry Strategies
Mergers, Acquisitions & Takeovers


23 Feb

Case Studies in Business and Management
Case Study on Advertising
Assignments in Business and Management Special Topics
Essays on Business and Society
Case Study on Business Ethics
Essays in Business Self-Help
Writing Help in Business Statistics Math
Case Studies in Business Technology
Case Study in Capability and Resource Management