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MUJ BBA Assignment
MUJ BBA Assignment
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MUJ BBA Assignment Sample Question Papers
1st Semester
DBB1112 - BUSINESS AND MANAGEMENT FUNCTIONS
Assignment Set – 1
1. Analyse the scope of management in modern organizations and examine how various forms of business structures sole proprietorship, partnership, cooperative organization, and company influence managerial functions and decision-making processes.
2. Explain the concept of planning in management. Discuss its importance and the key steps involved in the planning process by giving an eg.
3. Describe the process of departmentalisation. Differentiate between its key methods functional, product, geographical, customer, and process. Assess how each method influences organisational structure and performance, using relevant business examples.
Assignment Set – 2
4. Managers are required to understand all the aspects of direction to handle employees and manage the performance of tasks and activities of an organization. Explain the four elements of directions in this aspect.
5. Define leadership. Compare and contrast the autocratic, democratic, and laissez-faire leadership styles in terms of their impact on employee motivation, creativity, and overall team performance.
6. Discuss the importance of Business ethics in the contemporary business environment. Analyse the key challenges in Business Ethics and propose a solution for the same.
DBB1113 - FINANCIAL ACCOUNTING
Assignment Set – 1
1. Discuss the different types of accounting concepts in detail with suitable examples.
2. The following is a Trial Balance prepared by an inexperienced accountant. The Trial Balance does not tally. Rearrange the accounts to prepare a corrected Trial Balance.
|
Name of Account |
L.F. |
Dr. Balances (₹) |
Cr. Balances (₹) |
|
Capital |
|
|
2,50,000 |
|
Building |
|
3,00,000 |
|
|
Furniture |
|
|
40,000 |
|
Sales |
|
9,00,000 |
|
|
Purchases |
|
|
5,60,000 |
|
Stock |
|
50,000 |
|
|
Bank Overdraft |
|
|
30,000 |
|
Cash in Hand |
|
10,000 |
|
|
Interest on Loan |
|
|
6,000 |
|
Discount Allowed |
|
2,000 |
|
|
Salaries |
|
25,000 |
|
|
Wages |
|
|
15,000 |
|
Printing & Stationery |
|
6,000 |
|
|
Debtors |
|
3,80,000 |
|
|
Creditors |
|
|
1,60,000 |
|
Total |
|
16,73,000 |
10,61,000 |
3. Outline the accounting process in detail.
Assignment Set – 2
1. Summarize the different types of shares.
2. Discuss the meaning and characteristics of final accounts.
3. Describe the different methods used for calculation of depreciation in detail.
DBB1114 – MICROECONOMICS
Assignment Set – 1
1. Explain the meaning and importance of Managerial Economics. Discuss the decision-making process and the role of a managerial economist in a business organization.
2. Explain consumer surplus and the theory of demand, highlighting the factors affecting demand.
3. Explain the concept of Demand Forecasting. Describe the various tools and techniques used for forecasting demand.
Assignment Set – 2
4. What do you mean by Cost Analysis in Managerial Economics. Explain the cost-output relationship in the short run and long run.
5. Compare and contrast the features of Perfect Competition, Monopoly, Monopolistic Competition, and Oligopoly. Explain how price and output are determined in each market structure.
6. Explain the Kinked Demand Curve Theory of Oligopoly. What are its assumptions, implications, and limitations?
DBB1115 - ENTREPRENEURSHIP AND INNOVATION MANAGEMENT
Assignment Set – 1
1. Define entrepreneurship. Explain its objectives.
2. Examine the achievements of EDPs and their impact on economic and societal development.
3. Describe the process of preparing a marketing plan, including its key components and the steps involved in executing it.
Assignment Set – 2
4. Explain the role of commercial banks in supporting entrepreneurship.
5. Analyse the role of incubators and accelerators in entrepreneurship, including their differences, key features, and examples.
6. Write a short note on: Tesla and Uber.
DBB1116 - UNIVERSAL HUMAN VALUES
Assignment Set – 1
1. What do you understand by the term 'resolution'? How does having a resolution lead to clarity and consistency in human behaviour?
2. Define human endeavour and list its key components in the context of holistic development.
3. Discuss the concept of basic human aspiration in detail. How do continuity of happiness and prosperity form the foundation of human goals?
Assignment Set – 2
4. Define human conduct. How is it guided by values and right understanding? Discuss with examples.
5. Analyse how the interdependence among the four orders of nature influences human behaviour and environmental balance.
6. What are the needs of the Self and the Body? How does confusion between the two leads to unhappiness or imbalance in life?
DBB1117 - OFFICE AUTOMATION TOOLS
Assignment Set – 1
1. Define Office Automation.
2. Differentiate between Read-only Memory & Random Access Memory.
3. Discuss the role of sorting in Excel sheets.
Assignment Set – 2
4. Difference between input and output devices.
5. Explain the system and application software with examples.
6. Describe the phases in the SDLC Life Cycle.
2nd Semester
DBB1214 – MACROECONOMICS
Assignment Set – 1
Q1. Elaborate the key differences between classical macroeconomic theory and Keynesian macroeconomic theory.
Q2a. Discuss the importance of the consumption function in Keynesian economics and its implications for economic policy.
b. Outline in brief the concept of Paradox of Thrift.
Q3. Describe Schumpeter’s Innovation Theory of Business Cycles. How does innovation lead to both expansion and recession?
Assignment Set – 2
Q4. Critically analyze the different tools of monetary policy.
Q5. Examine the given:-
1. Concept of Triple Bottom Line
2. Functions of National Green Tribunal
Q6. Analyze the Marginal productivity Theory of Wage Determination and Ricardian theory of rent.
DBB1215 - FINANCIAL MANAGEMENT
Assignment Set – 1
Q1. Calculate the cost of equity for Triveni Ltd., which has issued equity shares with a face value of ₹1000 at a 8% premium. The expected dividend at the end of the year is 10%, and the annual dividend growth rate is 6%. Additionally, determine the cost of equity under the assumption of zero dividend growth.
Q2a) Compute the future value of ₹10,000 to be invested for a period of 5 years at an annual interest rate of 12%.
b) Compute the present value of ₹10,000 expected to be received after 5 years, assuming the same discount rate.
Q3a) What is leverage in financial management? Explain how it contributes to maximizing shareholders' wealth.
b) Define the concept of wealth maximization. How does it contrast with the notion of profit maximization?
Assignment Set – 2
Q4. Differentiate between the following concepts:
(a) Gross Working Capital and Net Working Capital, and
(b) Permanent Working Capital and Temporary Working Capital.
Q5. Critically analyze the major theories of capital structure, highlighting their key assumptions, implications, and relevance with appropriate examples.
Q6. Given the following information for XYZ Ltd. - earnings per share of ₹10, capitalization rate of 10%, and return on investment of 15%:
(a) Compute the market price of the share using Walter’s Model for a dividend payout ratio of 50%.
(b) Assess whether the chosen payout ratio is optimal in accordance with Walter’s theory.
DBB1216 - ORGANIZATIONAL BEHAVIOUR
Assignment Set – 1
Q1. Explain the foundations or approaches to Organizational Behaviour. How does the choice of organization design impact project performance?
Q2. Discuss the benefits and uses of Transactional Analysis in improving team dynamics. How can the application of learning and motivation theories improve employee performance and organizational productivity?
Q3. Explain the personality traits that influence Organizational Behaviour. Discuss the interrelationship between personality and emotions in predicting behaviour at work.
Assignment Set – 2
Q4. Compare and contrast traditional and contemporary leadership theories. Discuss the functions of communication in building and sustaining organizational culture.
Q5. Define power in the context of organizational behaviour. How do groups and teams differ in terms of purpose, structure, and performance?
Q6. Define Organizational Development (OD). Discuss the types of OD interventions used to improve organizational effectiveness.
DBB1217 - COMMUNITY DEVELOPMENT
Assignment Set – 1
Q1. Write a detailed note on ‘Community Development, highlighting its importance in society.
Q2. Through some light on the concept of Natural Resource Management, also mention some points highlighting the need to preserve natural resources.
Q3. Highlight the role of NGOs in Community Development.
Assignment Set – 2
Q4. How does ICT act as a driving force of Community Development?
Q5. Discuss the role of Social Mobilisation in empowerment, in detail?
Q6. Explain the concept of Self-Help Groups, including their working and processes.
DBB1218 - INTRODUCTION TO PYTHON
Assignment Set – 1
Q1. List and explain any five standard data types available in Python.
Q2. Define a function in Python and explain the complete function call flow, detailing how control is transferred from the calling code to the function and back.
Q3. Explain the difference between break, continue, and pass statements in Python with examples. Also, describe the execution flow of an if-elif-else statement.
Assignment Set – 2
Q4. What are tuples in Python, and how do they differ from lists in terms of mutability and performance? Also, how does slicing work in tuples? Write code to extract the middle three elements from a tuple of seven elements.
Q5. Define Object-Oriented Programming. Explain its four foundational principles with suitable examples. Also, discuss the benefits of OOP in modern software development.
Q6. Demonstrate any four popular libraries of python with suitable example. Also, explain the use of multiple except clauses in exception handling.
DBB1219 - STATISTICS FOR MANAGERS
Assignment Set – 1
Q1. Describe the types of frequency distributions with appropriate examples. Explain how data are presented through tables and diagrams.
Q2. What do you understand by Statistical Survey? Explain its planning and execution stages and discuss the importance of editing and scrutiny of data.
Q3. Discuss the Measures of Central Tendency and Variation used in descriptive statistics.
Assignment Set – 2
Q4. The following frequency distribution shows marks obtained by 15 students in a quiz:
Values x: 5, 7, 8, 10, 12
Frequencies f: 3, 5, 4, 2, 1
a) Compute the mean.
b) Compute the variance and standard deviation (use population formulas for descriptive purposes).
c) Compute the coefficient of variation (CV %).
Q5. Explain the Concept and Measurement of Skewness, Moments, and Kurtosis.
Q6. Explain the problems associated with the construction of Index Number.
DBB1220 - BUSINESS COMMUNICATION
Assignment Set – 1
Q1. Explain the Shannon and Weaver Model of Communication. How does it help in understanding the communication process in an organization?
Q2. Discuss the common barriers to communication. Suggest practical strategies to overcome them in a multicultural workplace.
Q 3. Discuss the importance of employment communication in career building. Explain the key components of an effective resume and cover letter.
Assignment Set – 2
Q4. What is gender sensitivity in communication? Why is it important in professional settings? Provide examples of gender-neutral communication.
Q 5. Listening is often called an underrated skill in communication. Explain the process of listening and the barriers that reduce its effectiveness in workplaces.
Q6. What is digital communication? Discuss the significance of cyber ethics and netiquette in today’s workplace.
3rd Semester
DBB2107 - MANAGEMENT ACCOUNTING
Assignment Set – 1
Q1. Write a note on:
a. Functions of Management Accounting
b. Difference between Management accounting and financial accounting
Q2. Discuss the advantages and limitation of Ratio Analysis in financial decision-making.
Q3. Statement of Profit and Loss of XYZ Ltd.
|
Particulars |
31st March 2023 |
31st March 2024 |
|
7,00,000 |
8,50,000 |
|
30,000 |
30,000 |
|
7,30,000 |
8,80,000 |
|
3,30,000
1,20,000
1,20,000 |
4,20,000
1,30,000
1,30,000 |
|
Total |
5,70,000 |
6,80,000 |
|
1,60,000 |
2,00,000 |
|
80000 |
1,00,000 |
|
80,000 |
1,00,000 |
a. Prepare a Common Size Statement of Profit and Loss?
b. As a management accountant, you must write an interpretation of the common size statement of profit and loss.
Assignment Set – 2
Q4. What do you mean by Cash Flow Statement. How Cash Flow Statement is different from Fund flow Statement.
Q5. XYZ company expects the following net cash inflows for the next five years: Rs 20,000, Rs.25,000, Rs.30,000, Rs.35,000, and Rs.40,000 respectively from the Project. The initial investment of project is Rs.50,000.
Calculate:
a. Payback period
b. Post payback profitability
c. Net present value when the discount rate is 10%.
Q6. Write a note on:
a. Human resource accounting
b. Divisional Performance analysis in private sector organizations
DBB2108 - QUANTITATIVE TECHNIQUES FOR MANAGEMENT
Assignment Set-I
Q1. Elaborate the characteristics of Statistics.
Q2. Explain the methods of mean, median and mode for frequency data.
Q3. The values of X and Y are given below:
|
X |
1 |
3 |
5 |
7 |
9 |
|
Y |
9 |
7 |
5 |
3 |
1 |
Calculate the correlation coefficient between X and Y.
Assignment Set-II
Q4. Calculate the five-year moving average of the following data:
|
Year |
1950 |
1951 |
1952 |
1953 |
1954 |
1955 |
1956 |
|
Values |
105 |
115 |
100 |
90 |
80 |
95 |
85 |
Q5. What is acceptance sampling? Discuss the concept of OC curve.
Q6. Define independence of attributes. State the mathematical condition and explain with an example.
DBB2109 - CORPORATE LAWS
Assignment Set – 1
Q1. Explain the nature and characteristics of law and discuss how law influences business behaviour.
Q2. Define a company and explain its essential characteristics. Also discuss the doctrine of lifting the corporate veil.
Q3. Describe the stages in the formation of a company. Explain the role and responsibilities of the Board of Directors in corporate governance and decision-making.
Assignment Set – 2
Q4. Discuss the different types of directors under the Companies Act,2013. Also explain the procedure for appointment of directors.
Q5. Explain the concept and importance of Corporate Social Responsibility (CSR) with reference to the Companies Act, 2013. Also discuss CSR paradoxes.
Q6. Describe the concept of dividend and the policy for the declaration of dividends. Also explain provisions related to share capital, such as issue of shares, under-subscription and over-subscription, issue of shares at premium and discount, and buy-back of shares.
DBB2110 - RURAL MARKETING
Assignment Set – 1
Q1. Critically analyse the impact of rural–urban disparities on India’s overall economic growth.
Q2. Discuss the key drivers of growth in rural markets with suitable real-world examples.
Q3. Compare and contrast rural and urban markets in terms of infrastructure, consumer behaviour, and marketing challenges.
Assignment Set – 2
Q4. Evaluate the usefulness of SWOT analysis in developing rural marketing strategies with examples.
Q5. Discuss the different approaches to rural segmentation and their effectiveness.
Q6. Discuss the strategic role of advertising in influencing rural consumer behaviour.
DBB2111 - ADVERTISING AND SALES
Assignment Set – 1
Q1. Discuss the concept of Advertising along with its five basic components. Throw some light on the history of the Advertising.
Q2. Write a detailed note on Hierarchy-of-Effects Model of advertising in detail.
Q3. Discuss the Print Advertising. Also, to explain the Characteristics of the Press, include suitable examples to support your answer.
Assignment Set – 2
Q4. Explain Sales Management Strategies in detail, include the suitable examples to support your answer.
Q5. Discuss the concepts of Personal Selling. Detail the objectives of Personal Selling.
Q6. Write a detailed note on Sales Management Information System along with new trends in Sales Management, including suitable examples to support your answer.
4th Semester
DBB2201 - BUSINESS STRATEGY
Assignment Set – 1
Q1. Discuss the various categories of business policies and clarify how they differ from business strategies.
Q2. In what ways can tools and methodologies be applied to support and streamline the strategic choice process?
Q3. Write a brief overview on:
i. Stability Strategy
ii. Retrenchment Strategy
Assignment Set – 2
Q4. Strategic management employs various techniques for evaluation and control. Elaborate on this statement by providing a detailed explanation of these techniques.
Q5. Explain the concept of business process automation and highlight the essential factors to consider when choosing appropriate automation software.
Q6. Explain the characteristics of transactional and transformational leadership styles, including relevant examples to illustrate each approach.
DBB2202 - MANAGEMENT INFORMATION SYSTEM
Assignment Set – 1
Q1. Explain how MIS controls the Information in an organization.
Q2. Explain the steps in the decision-making process in detail.
Q3. Explain what is meant by BPR. What is its significance?
Assignment Set – 2
Q4. Explain the applications and systems used in e-communication.
Q5. Explain different types of Decision Support Systems.
Q6. Explain the various security hazards faced by an information system.
DBB2203 - MANAGEMENT ACCOUNTING
Assignment Set – 1
Q1. With the following data for 100 percent activity, prepare a budget at 80% capacity. Production at 100 percent activity is 1000 units.
Direct expenses: Rs. 10 per unit.
Material cost: Rs. 100 per unit.
Factory expenses: Rs. 40,000 (40 percent fixed)
Labour cost: Rs. 40 per unit.
Administrative expenses: Rs. 30,000 (60 percent fixed)
Q2. From the following data, calculate the materials yield variance. Standard mix
|
Material A |
Material B |
Total |
|
400 units @ Rs. 12 = Rs. 4,800 |
200 units @ Rs. 10 = Rs. 2,000 |
600 units @ Rs. 10 = Rs. 6,800 of standard cost |
Standard loss allowed is 10 percent of output. Actual output is 550 units.
Q3. A company budgets a production of 10,00,000 units at a variable cost of Rs. 20 each. Fixed costs are Rs. 40,00,000. The selling price is fixed to yield 25 percent profit on total cost. You are required to calculate the breakeven point (units).
Q4. The following is the balance sheet of ABC Company.
|
Liabilities |
Amount |
Assets |
Amount |
|
Equity share of Rs.10 each |
5,00,000 |
Fixed assets |
5,00,000 |
|
Reserve fund |
50,000 |
Stock |
2,00,000 |
|
7% debentures |
1,50,000 |
Debtors |
1,50,000 |
|
Overdraft |
1,50,000 |
Cash |
1,00,000 |
|
Creditors |
1,00,000 |
|
|
|
Total |
9,50,000 |
Total |
9,50,000 |
Calculate:
- Current ratio
- Liquid ratio
- Solvency ratio
- Debt-equity ratio
Q5. Discuss the format of the Cash Flow Statement, with the help of the activities listed.
Q6. Discuss the concept of transfer pricing, considering the example of a company that deals with the same concept.
DBB2204 - ENVIRONMENTAL SCIENCE
Assignment Set – 1
Q1. What is the concept of sustainability? Discuss various principles of sustainability and their application in development planning.
Q2. Describe the carbon cycle in detail. What are the differences between the biological and geological carbon cycles? Explain how human activities are affecting the carbon cycle.
Q3. Discuss the various types of renewable energy sources. How can their use benefit the environment?
Assignment Set – 2
Q4. Compare and contrast in-situ and ex-situ conservation methods. Explain their advantages and limitations.
Q5. Describe the Air Quality Index (AQI) system in detail. How is it calculated and interpreted?
Q6. What are the different sources of noise pollution? Briefly explain. Also, what are the effects of noise pollution on human health.
DBB2205 - INTERNATIONAL MARKETING
Assignment Set – 1
Q1. Define International Marketing. Discuss its various features in detail.
Q2. Write a detailed note on Economic Environment to International Marketing. Which are major parameters to evaluate Economic Environment.
Q3. Discuss Theory of “Absolute Advantage” with suitable example.
Assignment Set – 2
Q4. What is Global product Planning? Discuss the process of Global Product Planning.
Q5. What is Packaging? What importance it enjoys in International Marketing?
Q6. As International Firm, how you will set prices of your Products? Explain with the help of suitable example.
DBB2206 - RURAL MARKETING
Assignment Set – 1
Q1. Discuss some of the reforms undertaken by the Indian government in the rural areas.
Q2. Explain any five factors that contribute towards growth of the rural markets.
Q3. Describe the classification of rural markets.
Assignment Set – 2
Q4. Explain the role of NABARD in contract farming?
Q5. Illustrate contextual message in advertising. Explain is communication process in rural marketing.
Q6. Explain the mechanism of rural marketing.
5th Semester
DBB 3113 - E-COMMERCE
Assignment Set – 1
1. Define e-commerce. Explain its advantages and disadvantages.
2. Explain in detail the main functions of e-commerce.
3. Explain the main business models in detail.
Assignment Set – 2
4. Explain the process of cryptography in detail.
5. What do you mean by e-marketing? Differentiate it with traditional marketing.
6. What do you mean by m-commerce? Explain the main components of M-commerce?
DBB 3115 - SMALL BUSINESS MANAGEMENT
Assignment Set – 1
1. Explain the objectives and scope of small business management. Discuss how small businesses contribute to innovation and economic growth.
2. Explain the PEST framework and its components. Discuss how SWOT helps in strategy formulation for small businesses.
3. Explain the role of market analysis in a business plan. Discuss how cash flow analysis helps in managing business operations.
Assignment Set – 2
4. Discuss how the marketing mix helps businesses meet customer needs effectively. Explain the concept of material flow pattern in production.
5. Explain the financial schemes offered by the government to promote SMEs. Discuss the process and techniques of budget preparation and control.
6. Discuss how case studies help in understanding real-world business problems. Explain how managerial skills are applied in the analysis of business case studies.
DBB3101 - CONSUMER BEHAVIOUR
Assignment Set – 1
1. Elucidate the role of consumer behaviour in Marketing.
2. Explain two personality theories.
3. Differentiate between consumer behaviour of Indian and Global consumers with examples.
Assignment Set – 2
4. Explain the consumer buying process.
5. Write Short Notes on the following:
a. Differential Threshold
b. Subliminal Perception
6. Discuss the Howard-Sheth Model of Consumer Decision Making Process.
DBB3102 - BUSINESS ANALYTICS
Assignment Set – 1
1. Describe how Business Analytics can help an organization improve its operational efficiency.
2. How can data updating ensure the accuracy and reliability of data?
3. Discuss how mobile and location-based Market Basket Analysis could be used in the future.
Assignment Set – 2
4. Discuss in detail how decision trees work in classification problems?
5. Explain Data Mining Process?
6. Discuss some of the challenges that organizations may face in managing data.
DBB3111 - PRODUCTION AND OPERATIONS MANAGEMENT
Assignment Set – 1
1. Explain production management. Further discuss the scope of production management for organization.
2. Write short note on the following:
a. Competitive Priorities
b. Operations Strategy
3. Define Operations Technology? Differentiate between IT (Information Technology) and OT (Operations Technology).
Assignment Set – 2
4. What do you mean by inventory? Explain different types of inventories.
5. Elaborate how Purchasing plays a vital role in supply chain management.
6. Describe the concept of Total Quality Management (TQM) and state four key principles of it.
DBB3112 - ECONOMIC PLANNING
Assignment Set – 1
1. Elaborate in detail on the Marxian Theory and Schumpeterian Theory of Economic Development.
2. a. Comment on to the 5 years trends of national income estimate in India.
b. Discuss your views on economic development and environmental degradation.
3. Discuss the concept of democratic socialism in India.
DBB3114 – ENTREPRENUERSHIP
Assignment Set – 1
1. What do you understand by entrepreneurship? Explain the elements of entrepreneurship in detail.
2. Describe the benefits of entrepreneurship to economic development. Explain the role played by government in promoting entrepreneurship.
3. How entrepreneurship & Startup boom is growing in India?
Assignment Set – 2
4. Describe various skills an entrepreneur must have. How are entrepreneurs different from intrapreneur?
5. Explain the different stages of financing by venture capitalists.
6. What is brainstorming? Explain the concept of business opportunity.
Assignment Set – 2
4. Outline the important highlights of five-year plans in India (from Ist to XIth plan).
5. a. Write a note on estimation of employment in India and the steps taken by government to facilitate employment.
b. Share your views on impact of black income on society and nation.
6. a. Discuss the features and contribution of unorganized sector in Indian economy.
b. Explain the Indian public finance and fiscal policy in detail.
DBB3121 - STORE OPERATION AND JOB KNOWLEDGE
Assignment Set – 1
Q1. Answer the following:
a. What are the basic Norms of Visual Merchandising.
b. What do you mean by merchandising management? Explain its components.
Q2. What are the major responsibilities of Store Administrator. Explain the term “Scrap material”, including the process of its management by the retailer.
Q3. How can we evaluate financial performance of retail store? Discuss any 6 methods in detail.
Assignment Set – 2
Q4. What are the main services provided by retailers? Also, throw some light on major Store operations.
Q5. Prepare a checklist for store opening and closing. Discuss the success story of Mr. Kishore Biyani, including your major take aways from this success story.
Q6. What are the various measures to ensure internal and external security of retail outlets? Also discuss different parameters of store audit in detail.
DBB3122 - LOGISTICS MANAGEMENT
Assignment Set – 1
Q1. Describe the Logistics mix in detail.
Q2. Explain Porter’s value chain model.
Q3. Explain the principles of material handling.
Assignment Set – 2
Q4. What is a storehouse? Explain the daily activities of the storehouse.
Q5. Describe the different phases of customer service in detail.
Q6. Bring out the benefits and challenges of the logistics information system.
DBB3123 – BUYING
Assignment Set – 1
Q1. Describe the steps for analysing a foreign market and their importance in the buying process.
Q2. Assess the significance of vendors in the retail supply chain and highlight the key characteristics that set them apart from other types of suppliers in the retail industry.
Q3. Discuss the various types of retail stores and their unique characteristics and advantages.
Assignment Set – 2
Q4. What are the key factors that make planned buying essential in retail?
Q5. Analyse the significance of social media monitoring in gathering primary data.
Q6. Explore the significance of negotiation in the retail sector.
DBB3124 - VISUAL MERCHANDISING
Assignment Set – 1
Q1. What do you mean visual merchandising? What are the components of visual merchandising?
Q2. Explain the relevance of colour scheme, sound and lightning as atmospherics in merchandising?
Q3. Discuss the various plans of a store layout?
Assignment Set – 2
Q4. Explain the objectives of managing communications for a retail store.
Q5. Explain what is non store retail merchandising with examples?
Q6. Explain the role of exterior of a store, interior of a store and window displays in store design?
DBB3125 - WAREHOUSE MANAGEMENT
Assignment Set – 1
Q1. Evaluate the causes for retail shrinkage.
Q2. Elaborate on basic principles of world-class warehouse design.
Q3. Examine different features of warehousing?
Assignment Set – 2
Q4. Critically assess the technologies utilized in warehouse management.
Q5. Explain the different ways by which inventories may be categorized.
Q6. Explain the different types of Lead Time? Explain how to reduce Lead Time?
6th Semester
DBB3201 - CUSTOMER RELATIONSHIP MANAGEMENT
Assignment Set – 1
Q1. Define Customer Relationship Management (CRM). Discuss its importance in building long-term customer relationships and explain the economics of CRM.
Q2. Explain the process of CRM adoption and implementation. Highlight the major phases of the CRM cycle.
Q3. Discuss the role of Customer Relationship Management (CRM) in BFSI industries (Banking, Insurance, Small Finance, and Loans). Explain the essential components of CRM in BFSI with suitable examples.
Assignment Set – 2
Q4. Explain the role of interactive technologies in CRM. Discuss different types of technologies and their product offerings in the CRM market space.
Q5. Discuss the importance of developing a relationship orientation in CRM. How does customer-centric marketing strengthen long-term business processes?
Q6. Discuss the significance of customer retention in CRM. How can organizations learn from customer defections and evaluate retention programmes effectively?
DBB3202 - DIGITAL MARKETING
Assignment Set – 1
Q1. Elaborate on the changes that digitisation will bring to the world of business. Is investing in CRM a good decision in today’s competitive business environment? Explain.
Q2. Write a short note on:
a. E-Pricing
b. Types of Digital Ecosystems
Q3. Define social media. Explain the best practices for analysing social media data.
Assignment Set – 2
Q4. Discuss the 4 Cs of customer centricity and explain how this framework guides business strategy.
Q5. Describe the steps involved in the online procurement process.
Q6 Explain in brief:
a. Newsletters
b. Tools for building consumer engagement through content management
DBB3311 - TECHNOLOGY MANAGEMENT
Assignment Set – 1
Q1. Trace the evolution of technology and explain its impact on the transformation of industries. How can organizations gain competitive advantage through the adoption of emerging technologies?
Q2. Compare different technology transfer models (traditional, qualitative, and others) and explain their relevance.
Q3. Explain Moore’s law and S-Curve. Explain how organizational structure influences technology adoption and integration.
Assignment Set – 2
Q4. Explain Organizational Factors and Psychological Factors.
Q5. Explain how innovation and R&D management contribute to sustainable competitive advantage. Explain EIA Process and Issues during preparation.
Q6. Discuss Knowledge Management Tools and Role of Artificial Intelligence Techniques.
DBB3312 - MANAGEMENT DEVELOPMENT AND SKILLS
Assignment Set – 1
Q1. Why are contemporary principles like ethics, diversity, and sustainability important in today’s business environment? Explain with examples.
Q2. What are the Challenges in the Control Process. Explain the Role of Self-Awareness in Emotional Intelligence.
Q3. Summarily describe your understanding of “Creativity”. Explain Why “effective decision making” is important for an organization. Briefly describe the “Challenges in time management”.
Assignment Set – 2
Q4. Critically discuss the process of delegation, highlighting each step with relevant examples.
Q5. Elaborate on the role of relationship-building in managerial effectiveness with suitable examples.
Q6. Using a hypothetical scenario (e.g., a product launch, client proposal, or seminar), design a presentation outline and justify the choices made at each stage (type, structure, techniques, and tools used).
DBB3313 - ROLE OF INTERNATIONAL FINANCIAL MANAGEMENT
Assignment Set – 1
Q1. Explain the term “Multinational Corporation”. Describe the Components of Balance of Payments.
Q2. Write a short note on “Gold Standard”. Elaborate the terms Hedging, Speculation and Arbitration.
Q3. Differentiate between Currency Forwards and Currency Futures. Also discuss the FDI and FPI in brief.
Assignment Set – 2
Q4. Discuss in detail the Special Rights and Challenges of IMF. Also write an Essay on World Bank.
Q5. Explain the Challenges and Criticisms of WTO. Also discuss the Peacekeeping Operations of United Nations.
Q6. Interpret the Functions and Objectives of Regional Development Banks. Comment on “Economic Impacts of Pandemics”.